C-Care (Mauritius), a leading healthcare provider in Mauritius and the region (part of the Mauritian, CIEL conglomerate) approached Brand In One to curate its 2023 Innovation Awards for 200 attendees in Mauritius.
A well thought brand promise is always a very rich source of inspiration and Brand In One was delighted to dig into C-Care’s brand promise “Caring with a heart” to fully conceptualise the event while focusing on innovation, sustainability and community development. The 10 minutes short film defining innovation via “Micro-trottoir interviews” was greatly appreciated by the audience as itallowed every employee present to realise how their patients and colleagues perceived and appreciated their efforts in delivering innovation on a daily basis. Finding new young local talents for sustainable awards and decorations (AnaisAntoine and Kevin Armoogum) and working closely with C-Care internal talents (doctor, physiotherapist, IT Manager as MCs and singer) and the local NGO Kolektif Rivier Nwar also made the evening truly authentic, warm and memorable.
The actual awards shields were designed and produced with only re-cycled materials while the interior decor of the venue used old plastic, textiles and cardboards from the various companies of the group. The local community through the ‘Kolektif Rivier Nwar’ assisted with the sewing and production of the interior decor while their young musicians provided innovative ‘body percussion’ entertainment for the ceremony.
The best part of the evening was of course seeing the smiles on the faces of all the C-Care employees , Management, Board Directors and guests during the ceremony and also after while enjoying the delicious buffet! The best reward of all for Brand In One’s team!